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Mind Pump: Raw Fitness Truth

MindPump exposes the RAW TRUTH about health, fitness, nutrition and more... Hosts Sal Di Stefano, Adam Schafer & Justin Andrews pull back the curtain on the mythology, snake oil and pseudo-science that pervades the fitness industry and present science-backed solutions that result in increased muscular development and performance while simultaneously emphasizing health. No fitness institution or fitness "truth" is safe from their quick wit and over 40 years of combined experience in the fitness industry. Produced by Doug Egge. Find Mind Pump and the Mind Pump hosts on Instragram @mindpumpmedia, @mindpumpsal, @mindpumpadam, @mindpumpjustin & @mindpumpdoug and at mindpumppodcast.com. Get expertly programmed Mind Pump training protocols at mapsfitnessproducts.com
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Mind Pump: Raw Fitness Truth
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Now displaying: Page 1
Dec 30, 2021

In this episode, Sal, Adam & Justin detail why before & after photos should be eyed with suspicion.

  • The origins of the before & after photo. (1:40)
  • The psychology behind why the formula works. (4:00)
  • Why Mind Pump doesn’t use before & after photos. (6:23)
  • Five Reasons Why Before & After Pictures Are Bullsh*t. 
  • #1 – Sell the visual, rather than the full story. (8:10)
  • #2 – Preach the outcome, rather than the journey. (13:13)
  • #3 – Encourage people to compare themselves to others. (17:47)
  • #4 – Pray on your insecurities and sell you the solution. (21:14)
  • #5 - The most consistent results DO NOT happen in 30 days. They come much later. (25:49)
  • Breaking down SHREDZ and how they manipulated their transformation photos. (30:42)
  • How to manipulate the pump to sell your product. (36:34)
  • Why Mind Pump encourages you to unfollow anyone using their body to motivate you to get into better shape. (41:04)

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